Product Design, Technology and Innovation.
Catching Elephant is a theme by Andy Taylor
The design goal of Gravia is to provide light in a room (600-800 lumens—roughly equal to one 40 watt incandescent lightbulb), over a period of 4 hours, using people to generate power. (via Clay Moulton - Core77’s Greener Gadgets Design Competition 2008)
A weight falls over a 4 hour period, harnessing the energy to create light.